Comparing Multiple Alerts Over Time

Curious how your coverage compares to the competition? Using the new Reports feature, you can now easily compare media pickups over time for two different alerts.

The first step is to set up a report for a single alert, in this example we will use the Los Angeles Lakers basketball team as an example. Pick the primary alert, set a date range, and create a cover page to get started.

 

Next, select on the "Stories over Time" module.

Fill in the needed details, and select the alerts you would like to compare to the primary alert. In this example, we are interested in comparing news coverage of the Lakers to that of the Clippers.

Save your report and take a look at the comparison graph automatically generated.